CAREERS
People are an advertising company's
greatest asset.
Basic philosophy of LG HR System
LG Way
| Vision | No. 1 LG |
|---|---|
| Conduct | Jeong-do Management |
| Management philosophy | Value-creation for customers, People-oriented management |
People-oriented management
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1
- Creativity and autonomy
- Think outside the box and test new ideas.
- Promote a sense of ownership with corresponding accountability and authority.
-
2
- Respect for people
- Respect individual personalities and diversity
- Value personnel, the source of customer value-creation, as important assets.
-
3
- Maximization of capability-building and demonstration
- Develop capability and work with self-conviction that you will become the world's best.
- Offer opportunities for each individual to demonstrate his/her potential as much as possible.
-
4
- Meritocracy
- Set challenging goals and always strive to perform at your best.
- Evaluate others and reward them fairly based on competence and short- and long-term performance.
HS Ad Recruitment
Recruiting is to secure talents from outside. Its means and timing vary depending on new recruits and career employees. We also supplement the personnel pool by rotating people internally.
- New recruits
- Purpose : Recruit those with bachelors' or higher degrees through open competition in order to secure future talents
Time : once a year (first half or
second half); together with recruiting by the Group
Process :
Document Screening > LG Personality/Aptitude Test > 1st round Interview >
Camp interview > Executive interview
- Career employees
- Purpose : Recruit as needed when positions
become vacant due to resignations or during expansions.
Time : Ad hoc
Process :
Document screening > 1st round working-level interview > 2nd round executive interview
- Internal Rotation
- Purpose : Develop the career of employees
or raise efficiency by utilizing employees when outside hiring is not possible
Time : Fourth quarter (or as needed)
Process :
After a career development survey and a review by HR Team,
finalized by the company-wide HR Development Committee
HS Ad Rank Structure
| Bureau director / senior bureau director |
Serve as an official manager of the organization (assuming capability requirements are satisfied) However, in the case of CR, functional specialists are also included based on the Chief system.
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|---|
| Deputy general manager/ General manager |
Serve as a sub-leader or a leader of a small unit or project
|
|---|
| Assistant manager | Plan and execute non-standard work at your own responsibility and discretion
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| Employee | Perform standard work based on pre-defined guidelines and procedures
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HSAd Employee Welfare and Services
Medical
expenses- Subsidize inpatient and outpatient medical expenses of employees themselves and their family dependents according to the health insurance registry
Insurance against death and three major diseases
for employees themselves
Health
check-up- For all employees (including spouses for deputy general managers or higher managers)
Education
expenses- Kindergarten tuition for the children of employees (KRW 50,000/month)/ Congratulatory money for entering a elementary school (KRW 100,000)
Middle/high school and
university tuition
Congratulatory
condolence money- Congratulatory/condolence money and paid-leaves for major life events such as the weddings of employees themselves
Stable living and
housing- Financing to rent or purchase a house for employees with 1-2 years of service (upto KRW 50 million)
Selective welfare and
services points- Each employee can use up to 700,000 points at his/her discretion for various welfare benefits each year.
Items: Personal development, health promotion, travel, shopping (LG Electronics, LF Fashion, LG Household & Health Care)
Intramural
activities- The company has 10 intramural groups
(basketball, soccer, baseball, trekking, swimming, tennis, performance watching, etc.).
Happy
Workplace Program- Psychological counseling and financial counseling offices are open twice per week.
One-day classes are offered to employees (bi-monthly).
Meals and
rest areas- Lunch allowances for employees (KRW 5,000/day)
Dinner allowances in case of over-time
In-house cafe
Sleeping rooms and massage chair for employees within the company
Company resorts and leisure facilities
