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BRAND EXPERIENCE

Brand Experience

We create moments to experience brands most dramatically
in daily life.

“People lose interest in things they see every day. However, things change when they are mixed with music and images and new display techniques are used.” HS Ad designs an optimal promotion where customers meet a brand firsthand. A sense of intimacy and closeness is increased by promoting positive experiences strategically.

Exhibition

Top experts create the most effective display communication spaces with an optimal solution for major exhibitions in Korea and abroad, with focus on the world’s four major IT showcases.

OOH

We analyze/propose the rapidly changing trends of OOH media - from media related to everyday life to that found at landmarks - and conduct the media execution to achieve optimal advertising effects.

Event & Campaign

We launch optimal IMC campaigns to raise the value of advertisers’ products and services, ranging from market strategy development to implementation in Korea and around the world.

Visual Contents

We create content at a new level that raises the value of corporations and brands such as showcases, PR, events, and global DS videos.

BTL Marketing

With the best know-how and solutions, we are capable of providing a full line of service ranging from planning, producing, and operating to promoting international fairs and Korean EXPOs as well as government projects such as large- scale national events and VIP summits.

CI/SI

We realize the corporate identity at the closest consumer contact points. We offer full service – from design to implementation – for CI/BI and store interior/exterior, signs, POP, and promotional print materials as well as PR space for customers including permanent showrooms.

PR

We propose and implement effective PR activities by combining and strategically utilizing various communication tools, including strategic PR planning and consulting and online PR, CSR, and publication.

Exhibition

CES2020
LG

CES2019
LG

CES2018
LG

CES2017
LG

ISE2019
LG

ISE2018
LG

ISE2017
LG

IFA2019
LG

IFA2018
LG

IFA2017
LG

IFA2016
LG

MWC2019
LG

MWC2018
LG

MDW2019
SKS Showroom

MDW2017
LG

MCE2018
LG

Beijing Motor Show 2018
LG

SIGNATURE Kitchen Suite

Chinaplas2018
LG

KBIS2019
LG SIGNATURE KITCHEN SUITE

Integrate2018 AU
LG

Future Technology 2018
LG Display

Innovation Gallery2018
LG

Event & Campaign

CES2020
LG Press Conference

CES2019
LG Press Conference

LG InnoFest 2019
EUROPE & ASIA

LG InnoFest 2018
EUROPE & ASIA

CES 2019
LG Keynote

IFA2018
LG Keynote

LG U+ 5G Gallery

LG V50 ThinQ Event

LG Display America Roadshow

SKS Showroom in Nonheyon

Posco 50th Ceremony

Posco EVI Forum

LG H&H ‘the History of Hu‘
in Hong Kong

2018~19 Incheon Airport
Duty Free Promotion

LG Uplus Brand Campaign

2018 LG TV Showcase

Visual Contents

China Guangzhou Tower OLED Landmark

2017 OLED Showcase in China

Transparent OLED Video Unveil 

OLED Lighting Design

ISE2018 LG Electronics ID Division

ISE2019 LG Electronics ID Division

LG Science Hall 3D Animation 

LG Display OLED

LG Uplus  5G Concept Video

BTL Marketing

2017 Korea Medicine Bio Fair in Jecheon

2016 Seocho Gangsan Parade

2015 Organic Biz Expo in Goesan

2014 Asean Summit

2018 International Dairy Meeting

Han River Art Space

2014 Bio Expo in Osong

2015 Creative Economy Fair LG

2015 Gangwon Creative Center Naver

2015 Korea-Japan-China Summit

CSR

LG Global Challenge

LG Dream Challenge

LG Social Challenge

LG Multi-Culture School

Ambient Media

Ambience Mall  OLED Landmark in India

SIGNATURE Zone in Frankfurt Airport

KTO Theme Tour 10

Shinsegae DF Brand Zone in Myung-dong

Mercedes Benz K-POP Square OOH

CI & SI

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